Creatify: AI-Powered Video Ad Generation at Scale
Creatify turns product URLs into scroll-stopping video ads in minutes — complete with AI avatars, dynamic scripts, and platform-ready exports. Trusted by over 1 million marketers and 10,000+ teams worldwide, it automates the entire creative lifecycle from ideation to performance optimization.
Creatify at a glance
Creatify is the leading AI-powered video ad platform that automates creative production for performance marketers. Founded in 2023, the platform crossed $9M ARR within 18 months and raised a $15.5M Series A to launch AdMax — the first end-to-end AI ad agent for video.
Core capabilities
URL-to-Video generation
Paste any product URL — Shopify, Amazon, or any e-commerce page — and Creatify automatically extracts images, pricing, and copy to produce 5-10 complete video ad variations.
The AI analyzes product data and generates multiple ad concepts with different hooks, scripts, avatars, and visual treatments. Production-ready in under 5 minutes.
AI avatars with lip-sync
Choose from 1,500+ hyper-realistic AI avatars or create a custom digital twin from your own footage. Powered by Aurora, Creatify's proprietary diffusion transformer model.
Ultra-realistic lip-sync at 24 fps with natural facial expressions and full-body movements. Emotion tags like [laugh] automatically adapt expressions and tone.
AI script writer
Creatify's NLP engine extracts product benefits, runs sentiment analysis, and generates platform-specific scripts optimized for TikTok, Reels, and Meta placements.
Trained on a large collection of best-performing ad copies. Generates multiple script variants with different hooks, CTAs, and emotional angles.
Batch mode
Generate dozens of ad variations simultaneously by combining different product URLs, scripts, visual templates, and AI avatars in a single batch run.
Users report 80% reduction in labor time. Test different combinations of hooks, avatars, languages, and CTAs to identify top performers.
Multilingual voice engine
Produce localized ads in 75+ languages with 140+ natural-sounding voices. Automatic cultural adaptation for global campaigns without manual translation.
Voice naturalness rated 4.6/5 for major languages (English, Spanish, French). Supports Arabic, Thai, Dutch, and many more.
Custom avatar creation
Turn a short video of yourself or your spokesperson into a reusable AI avatar. Eliminate the need for constant filming while maintaining authentic brand presence.
Upload footage, and Creatify creates a digital twin for seamless integration into any script or campaign — available on Pro and Business plans.
Template-based editor
Customize scenes, fonts, transitions, and aspect ratios without keyframe animation expertise. Pre-built templates for TikTok, YouTube Shorts, Instagram Reels, and Pinterest.
Drag-and-drop interface with automatic caption generation and multi-format resizing from a single creative brief.
Direct publishing
Export platform-native video files in all required aspect ratios and publish directly to Meta Ads and TikTok Ads from within Creatify.
Automatic caption integration, platform-specific optimization, and one-click distribution to your connected ad accounts.
How URL-to-Video works
From product link to ready-to-run video ad in four simple steps.
Paste your product URL
Drop any product link from Shopify, Amazon, or your e-commerce store. Creatify automatically extracts product images, descriptions, pricing, and key selling points.
AI generates scripts & selects visuals
The AI script writer analyzes your product data and creates multiple marketing scripts with different hooks and angles. It selects matching visuals from the 25,000+ asset library or your product images.
Choose avatars & customize
Pick from 1,500+ AI avatars or use your custom digital twin. Adjust scripts, swap visuals, change music, and fine-tune the ad to match your brand voice and target audience.
Export & launch
Export in all required formats (9:16, 1:1, 16:9, 4:5) at up to 1080p. Publish directly to Meta Ads and TikTok Ads, or download for use across any platform.
AdMax — The AI ad agent
AdMax is the first end-to-end AI ad agent that combines competitor insights, video generation, creative testing, and performance analytics in one autonomous workflow. It works 24/7 to research, create, test, and optimize your video ads.
Competitor tracker & ad library
Monitor competitors, analyze their top-performing creatives, and turn winning ad patterns into actionable campaign strategies. Save and share inspiring ads across your team.
AI video generation at scale
Create dozens of UGC-style and product showcase videos in minutes. 700+ ad-optimized avatars enable multilingual, cross-platform execution without traditional production costs.
Creative testing engine
Built for Meta and TikTok, the testing engine runs structured A/B tests across creative variants and optimizes for ROAS and CPA automatically.
Smart asset management
Centralize, auto-tag, and visually search your creative assets by keywords. AI-powered organization ensures you can find and reuse top performers instantly.
Performance analytics
Track, analyze, and optimize winning creatives using AI-generated insights. Understand which visual styles, hooks, and avatars drive the best results.
Autonomous optimization
AdMax continuously benchmarks performance, identifies creative fatigue, and spins up fresh variations — reducing UGC video costs by up to 80%.
Who uses Creatify
E-commerce brands
Generate product video ads for large catalogs at scale. Zumper produces 300+ videos monthly with Creatify, saving $20,000/month in production costs.
Performance marketers
Run structured creative tests with dozens of ad variations. Identify winning hooks, avatars, and scripts that drive ROAS — then scale what works.
Agencies & creative teams
Manage multiple client campaigns from a single workspace. Produce client-ready video ads in minutes instead of days, with white-label export options.
DTC & Shopify sellers
Turn any Shopify product page into UGC-style video ads instantly. No filming, no editing skills required — just paste your URL and launch.
Global brands
Localize campaigns across 75+ languages with culturally adapted scripts and native-sounding voiceovers. One product, every market.
Social media managers
Create scroll-stopping short-form video content for TikTok, Reels, YouTube Shorts, and Pinterest — formatted and optimized for each platform.
How Soku AI uses Creatify
Soku AI integrates Creatify into an end-to-end creative workflow — from product research to video ad production and performance tracking, all within your chat interface.
Conversational video creation
Describe your product or campaign goal in natural language, and Soku AI orchestrates Creatify to generate video ads — complete with AI avatars, product visuals, and optimized scripts.
No need to navigate dashboards or configure settings manually. Just chat with Soku AI and get production-ready video ads delivered to your conversation.
Multi-variant creative testing
Generate multiple creative variations from a single brief. Soku AI combines Creatify's batch mode with your campaign data to produce targeted ad sets for A/B testing.
Automatically vary hooks, avatars, scripts, and visual treatments. Soku AI tracks which combinations drive the best performance across your ad accounts.
Cross-platform ad orchestration
Soku AI automatically generates assets for every placement — 9:16 for Stories/Reels, 1:1 for feeds, 16:9 for YouTube — and publishes to your connected ad platforms.
Connect your Meta, TikTok, and Google Ads accounts. Soku AI handles format adaptation, publishing, and performance monitoring in one unified workflow.
Creatify pricing
Creatify uses a credit-based system. Credits are consumed based on video generation, avatar usage, and feature complexity.
Plans overview
| Plan | Price | Credits | Key Features |
|---|---|---|---|
| Free | $0/mo | 10 credits/mo | ~2 videos, watermark, 720p, basic avatars |
| Starter | $19/mo | 100 credits/mo | 1080p, basic + premium avatars, 2-min videos |
| Creator | $39/mo | 50 credits/mo | No watermark, advanced avatar library, stock footage |
| Business | $99/mo | 250 credits/mo | Team workspace, API access, priority support |
| Enterprise | Custom | Custom | Volume discounts, dedicated account manager, SSO |
AdMax plans
| Plan | Price | Key Features |
|---|---|---|
| AdMax Starter | From $149/mo | Competitor tracking, AI generation, basic testing |
| AdMax Pro | Custom | Full autonomous workflow, advanced analytics, API |
How Creatify compares
Creatify vs. leading AI video ad platforms for marketing teams.
| Feature | Creatify | HeyGen | Synthesia | InVideo AI |
|---|---|---|---|---|
| Primary Focus | Video ads | Enterprise video | Training video | General video |
| AI Avatars | 1,500+ | 200+ | 230+ | Limited |
| URL-to-Video | Yes | No | No | No |
| Batch Mode | Yes (10+ variants) | No | No | Limited |
| Ad Platform Publishing | Meta, TikTok | No | No | No |
| Custom Avatar | Yes (Pro+) | Yes | Yes | No |
| Languages | 75+ | 40+ | 140+ | 50+ |
| AI Ad Agent (AdMax) | Yes | No | No | No |
| Competitor Analysis | Yes | No | No | No |
| Starting Price | $19/mo | $29/mo | $22/mo | $25/mo |
Frequently asked questions
What is Creatify?
Creatify is an AI-powered video ad generation platform that turns product URLs into scroll-stopping video ads in minutes. It combines AI avatars, automated script writing, and batch processing to help marketers produce high-converting video ads at scale.
How does URL-to-Video work?
Paste any product URL from Shopify, Amazon, or your e-commerce store. Creatify automatically extracts product images, descriptions, and pricing, then generates 5-10 complete video ad variations with different hooks, scripts, and AI avatars — all in under 5 minutes.
What is AdMax?
AdMax is Creatify's AI ad agent — the first end-to-end solution that combines competitor analysis, video generation, creative testing, and performance optimization in one autonomous workflow. It works 24/7 to research, create, test, and scale your video ads.
How does Soku AI integrate with Creatify?
Soku AI uses Creatify's API to bring video ad generation directly into your chat workflow. Describe your product or campaign goal, and Soku AI orchestrates Creatify to generate, test, and optimize video ads — all from a single conversational interface.
Can I create a custom AI avatar?
Yes. On Pro and Business plans, you can upload a short video of yourself or a spokesperson, and Creatify will create a reusable digital twin. This avatar can be used across any script or campaign, eliminating the need for repeated filming sessions.
What ad platforms does Creatify support?
Creatify supports direct publishing to Meta Ads (Facebook/Instagram) and TikTok Ads. Videos can also be exported in all major aspect ratios (9:16, 1:1, 16:9, 4:5) for use on YouTube, LinkedIn, Pinterest, and any other platform.
Is there a free plan?
Yes. Creatify offers a free plan with 10 credits per month (approximately 2 video ads), including watermarked 720p exports and access to basic avatars. Paid plans start at $19/month for the Starter tier.
How many languages does Creatify support?
Creatify supports 75+ languages with 140+ natural-sounding AI voices. This includes major languages like English, Spanish, French, German, and Mandarin, as well as less common languages like Thai, Arabic, and Dutch.
Ready to generate video ads with AI?
Tell Soku AI about your product and we will create scroll-stopping video ads in minutes using Creatify.