HYROS Pricing (2026): The Full $69–$1,499 Ladder, and Why the Bill Rises When You Succeed

This page is the money. The hands-on evaluation — what the tracking actually does, how well it works, and the reliability record — is in the HYROS review, and the ranked shortlist of substitutes is in HYROS alternatives.

Every figure below was read off HYROS's own surfaces on 2026-09-11.

First, the URL problem

Most articles about HYROS pricing open by telling you HYROS does not publish prices. That was probably true once and it is not true now — the confusion is that the prices live somewhere unexpected:

• hyros.com/pricing renders HYROS's own "This page doesn't exist or was moved" error.
• The footer link labelled "Pricing" points at hyros.com/trash/pricing-old-archive-parked — a page HYROS itself filed under /trash/.
• The live prices are at hyros.com/pricing-ai-tracking, reachable only from the nav item labelled "Pricing/FAQ".

If you have read elsewhere that HYROS hides its pricing, that author checked /pricing and stopped.

The Ladder

HYROS renders its prices in an interactive slider rather than a table. The figures below are the slider's own values, read from the compiled source of the component that draws it and cross-checked against the rendered page on 2026-09-11:

Source: hyros.com/pricing-ai-tracking, verified 2026-09-11. The slider is labelled "Tracked monthly revenue" with endpoints at $5k and $1m+.

One plan, not a feature ladder. HYROS is explicit: "ONE PLAN — One plan to rule them all… Your plan gets you EVERYTHING." The listed inclusions are a full set-up team, an account AI analyst, weekly training, full tracking, full AI ad data, all integrations, the LLM/Claude MCP interface, and in-ad-manager stats. The tier changes what you pay, not what you get — which is unusual in this category and, on balance, a point in its favour.

The Structural Fact: You Are Billed on Revenue, Not Spend

This is the thing to understand before any of the numbers matter. Almost every tool in adjacent categories prices on ad spend, seats, or events. HYROS prices on tracked monthly revenue — the slider says so in as many words.

Our reading: this is an unusual alignment and it cuts both ways. On the way up it is honest — a tool that claims to increase revenue charging more as revenue increases is at least internally consistent, and at $5k of revenue $69 is genuinely cheap for what is included. But the increments are steep and they are triggered by your success, not by HYROS's contribution to it. Going from $40k to $83k of tracked monthly revenue takes you from $353 to $583 a month, a 65% price rise, in a month where HYROS may have changed nothing. Model the bill at your projected revenue twelve months out, not at today's, because that is the bill you are signing up for.

Note also the floor. HYROS's affiliate page states: "We only accept customers spending at least $5k/mo on ads." The $69 tier exists on the slider, but the company says it will not sell to you at the bottom of it unless your ad spend clears $5,000 a month.

The Annual Billing Question, Unresolved

The live pricing page says only "/ per month". The word "annual" does not appear on it anywhere.

HYROS's own archived pricing page shows the identical $230 figure with a qualifier the current page dropped: "$230 / per month w/annual plan". Several third parties — including the most methodologically careful one we found — report that these figures are the annual-commitment rates and that month-to-month costs more.

We could not verify this from any current official HYROS source, and we are not going to guess. What we can say is that the discrepancy exists, that it materially changes the cost of leaving, and that it is the single most important thing to pin down on the sales call. Ask for the monthly-billing rate in writing alongside the annual one.

There is corroborating pressure in the same direction. As of 2026-09-11 the site carries a countdown banner — "Our Pre-Black Friday Special Pricing Ends Soon. Book Set Up Before 9/18 To Claim" — promising "locked in lower grandfather pricing." A vendor running a grandfathering promotion is a vendor telling you its list price is negotiable and that it expects to raise prices. Both are useful to know before you negotiate. (The calendar is its own curiosity: a "Pre-Black Friday" deadline in mid-September.)

AIR Is Priced Separately, and Publicly

HYROS's AI remarketing product, AIR, is a different purchase with a different model, published at hyros.com/pricing-air-agent:

• $0.10 average per message
• 500 messages per month minimum — so roughly $50/month as a floor
• 90-day money-back guarantee
• HYROS claims it will "increase total sales 3-5% on average"
• Agencies require three or more clients and earn 30% commission on billing

Unlike core tracking, AIR has a genuine self-serve path with a free trial. If you want to evaluate anything HYROS makes without a sales call, this is the only door.

The Terms That Decide the Real Cost

The price ladder is the advertised cost. These clauses are the actual one. All quoted from hyros.com/terms, retrieved 2026-09-11.

Term length is unpublished (§7.1): "The term of your contract ('Initial Term') will be indicated in your Order." There is no published contract length. It is set per deal, which means it is negotiable and also means you cannot compare it in advance.

Auto-renewal with a 30-day window, and repricing rights (§7.2): "your Order will be automatically renewed for a period of time equal to the Initial Term… unless you indicate your intent to cancel at least 30 days before the then-current Term is set to expire… Hyros may, in its sole discretion, amend pricing or Services offered at the beginning of each new Term."

Refunds are a 90-day written deadline (§7.3): "all refund requests must be placed in writing within ninety (90) days of the first original charge." Renewal charges get three days.

Chargebacks void everything (§7.4): "Any chargeback… will result in an automatic disqualification from any refund… Chargebacks will be reversed and declined."

There are implementation fees and overages, both unpublished: §6.4 references "any one-time implementation fees", and the Terms state "Customer agrees to pay for any overage in excess of permitted Use Levels." No figure is published for either. A circulating "$500–$1,000" setup estimate is third-party and we do not treat it as verified.

The guarantee is not in the contract

HYROS's marketing repeats a performance guarantee on nearly every page — "Your ads grow. Or you don't pay", "Guaranteed or You Don't Pay" — and its FAQ states "We guarantee better ad ROI — if you're not satisfied, you don't pay. Period."

The word "guarantee" does not appear anywhere in the Terms of Service. The contractually binding mechanism is the 90-day written refund window, with no performance metric attached to it and no entitlement if you file a chargeback.

Our reading: we are not saying HYROS refuses refunds — we are saying the promise on the marketing page and the promise in the contract are different documents, and only one of them is enforceable. The marketing also quotes inconsistent magnitudes across pages: "15%+ more customers", "20% more from your ads", "10-20% ROI increase", "20-30%" on the agency page. If the guarantee is why you are buying, get the specific performance threshold and the remedy written into the Order Form. Otherwise you have a 90-day satisfaction window, which is a fine thing to have but is not what the homepage says. Customer experience of exactly this gap is covered in the HYROS review.

Modelling the Real Annual Cost

Worked at three common revenue levels, using the published ladder and assuming twelve months:

The $83k row lands at roughly $7,000 a year, which independently matches the price point third-party reviewers use when they ask whether HYROS is worth it.

Three things this table cannot include, and you should ask for all three on the call: the one-time implementation fee, the overage rate, and the monthly-billing premium if you do not commit annually.

What to Negotiate

1. The billing term, in writing. Monthly rate and annual rate side by side. The live page's silence on this is the largest unpriced variable.
2. The tier boundary, and what happens when you cross it. Does the price change mid-term or at renewal? A 65% step from $353 to $583 landing mid-contract is very different from landing at renewal.
3. The Initial Term length. It is unpublished and therefore negotiable. Shorter is better given the 30-day cancellation window.
4. The grandfather clause in writing. The countdown banner is offering locked-in pricing right now. §7.2 lets HYROS reprice at every renewal regardless, so a verbal assurance is worth nothing — a customer report from 2025 describes being told pricing was fixed and then seeing a 43% rise at renewal, which is §7.2 working exactly as written.
5. The guarantee's actual terms. A specific metric, a measurement window, and a remedy. If sales will not put it in the Order Form, price the product as though the guarantee does not exist, because contractually it does not.

For what you are actually getting for this money — and whether the tracking delivers — read the HYROS review.