InVideo Pricing (2026): Every Plan, the Real Cost Per Credit, and Where the Curve Inverts

Every number on this page was read off InVideo's own pricing page on 2026-07-30, with both the monthly and annual billing toggles flipped so the two prices could be captured separately. Credit-per-dollar figures are ours: InVideo publishes prices and credit allowances but not the division between them, and that division is where the interesting things are.

Two structural facts to hold on to before the table, because they change what the prices mean:

• InVideo is a model marketplace with a subscription in front of it. Its FAQ states that all models are available at their original API pricing and that it reserves the right to change credit costs at any time without prior notice. You are buying access and workflow, not discounted inference.
• Plan credits expire every month. They reset on your renewal date and do not carry forward. This makes the sticker price per credit a floor, not an estimate — see the section on unused credits below.

The Plans — Individual

InVideo labels the annual discount as 15% off on Plus, Max and Generative, and 10% off on Elite. That single inconsistency is responsible for the pricing anomaly further down this page.

Concurrency is the other axis and it is described only in relative terms: Plus is "limited", Max is "2x more concurrency than Plus", Generative "10x", Elite "20x". No absolute number of parallel jobs is published, so concurrency is impossible to price-compare against a competitor — treat it as a qualitative tier signal.

Every paid plan includes the same catalogue: access to 200+ image, video, audio and music models including Seedance 2.0, Veo 3.1, Kling 3.0, Nano Banana Pro and ElevenLabs music, plus stock from iStock, Storyblocks and others. And critically, unlimited exports without watermark on all four paid tiers — there is no watermark gate above the entry plan, which is unusual in this category and genuinely in InVideo's favour.

Plus — $20/month, 75 credits

The entry point, and InVideo positions it honestly as "for exploring". 75 credits is a small budget: InVideo's own conversion is that it buys about 300 Nano Banana Pro image generations or 600 Nano Banana 2 generations. In video terms it is much less — see the credit-consumption section.

The real constraints at this tier are 4 avatars and voice clones, 20 GB of storage, 100 iStock downloads, and unspecified "limited" concurrency. It is a single person evaluating the platform, not a production tier.

Max — $100/month, 390 credits

A 5x credit jump for a 5x price jump. Storage goes to 100 GB, avatars to 16, iStock to 200, concurrency to 2x Plus. Note that iStock only doubles while credits multiply by 5.2 — if your bottleneck is stock footage rather than generation, Max is a weaker upgrade than it looks.

Generative — $200/month, 800 credits

InVideo's own "best value" label, and on annual billing that is arithmetically true (see below). The step change here is not credits — it is 2 TB of storage (a 20x jump from Max), 1,000 iStock downloads, 40 avatars, and 10x Plus concurrency. This is the first tier where several people could plausibly work in parallel, though seats are still not a published feature of the Individual plans.

Elite — $1,000/month, 4,250 credits

"For power creators". 200 avatars and voice clones, 10 TB storage, 5,000 iStock, 20x Plus concurrency. Buy it for the concurrency and asset ceilings; do not buy it expecting the best credit rate, because it does not have one.

What a Credit Actually Costs

This is the table InVideo does not publish. It is just plan price divided by credits, but it reframes the lineup.

Three findings fall straight out of it.

1. There is essentially no volume discount. Going from $20/month to $1,000/month — a 50x increase in commitment — improves your credit rate by about 12%, from $0.267 to $0.235. In most usage-priced software a 50x commitment buys a 40–70% unit discount. Here it buys concurrency, storage and avatar slots. That is a deliberate design: the tiers sell capacity limits, not cheaper inference, which is consistent with InVideo's statement that models are passed through at their original API pricing.

2. On annual billing, the volume curve inverts at the top. Because Elite's annual discount is 10% and the three tiers below it get 15%, annual Generative delivers credits at roughly $0.208 while annual Elite delivers them at roughly $0.212. If your reason for considering Elite is credit volume rather than concurrency, storage or avatar count, two annual Generative subscriptions are cheaper per credit than one annual Elite — a conclusion nobody should have to derive themselves from a pricing page.

3. Team seats are the most expensive credits InVideo sells. Both Standard ($50 for 160 credits) and Premium ($500 for 1,600 credits) land at exactly $0.3125 per credit — about 25% worse than an individual Generative plan and 33% worse than annual Generative. Collaboration on InVideo carries a credit surcharge, and it is uniform across seat types, which at least makes mixing seat types a clean decision.

The Unused-Credit Problem

Because plan credits reset monthly and do not carry forward, the $/credit table above is the best case — the price you pay if you spend every credit every month. Your real rate is your plan price divided by credits actually consumed.

The practical consequence: on InVideo you should buy the tier matching your quietest month, not your busiest one, and cover peaks with on-demand top-ups. Top-up credits behave better than plan credits — InVideo's help centre states purchased credits last 12 months from the purchase date rather than expiring at the end of the billing month. A subscriber whose output is genuinely lumpy is better served by a smaller plan plus top-ups than by a larger plan whose allowance evaporates in slow months.

How Credits Are Consumed

InVideo prices per model rather than per video, so the same credit balance buys wildly different amounts of output. From InVideo's own documentation:

• Images. 75 credits buys about 300 Nano Banana Pro generations or 600 Nano Banana 2 generations — so roughly 0.25 credits per Nano Banana Pro image and 0.125 per Nano Banana 2 image. At Plus's monthly rate that is about 6.7 cents per Nano Banana Pro image.
• Video, cheap end. "A quick Kling 2.6 Standard video might cost 0.5 credits" — about 13 cents of plan value at the Plus monthly rate.
• Video, expensive end. "A Veo 3.1 4K video with audio can cost 10+ credits" — about $2.50–$2.67 of plan value depending on tier.
• AI twins. An additional 20 credits per minute on top of the underlying generation.
• Exports are free. Downloading or exporting finished content does not consume credits. Only creation does.

That last point matters more than it sounds: it means InVideo does not penalise iteration on the delivery side, only on the generation side. Re-exporting the same cut in five aspect ratios is free; regenerating the clip five times is not.

Is the model pass-through real?

Worth checking, since InVideo's whole credit story rests on it. Google publishes Veo 3.1 at $0.40 per second for 720p/1080p with audio and $0.60 per second at 4K with audio. InVideo's quoted "10+ credits" for a Veo 3.1 4K video with audio is about $2.50 of plan value on Generative — which at Google's list price corresponds to roughly a four-second 4K clip. That is in the right order of magnitude for a short generation, so the pass-through claim is at least plausible rather than contradicted.

The honest reading: InVideo's margin is the subscription, not the inference. Which reframes the buying decision cleanly — you are not paying InVideo for cheaper models, you are paying for the workflow, the stock library, the avatar system and the single bill. Whether that is worth $20 or $1,000 a month is a workflow question, and we cover it in the InVideo review.

Team and Enterprise

Team is for 2 to 30 people and is priced per seat, with two seat types you can mix:

Team includes 80 GB storage, 200 iStock per seat, 20 avatars and voice clones per seat, access to all models, agents and workflows, unlimited watermark-free exports, and premium 24×7 support. The ability to mix seat types is the genuinely useful part: one Premium seat for whoever actually generates, several Standard seats for reviewers and editors, rather than levelling everyone up to the heaviest user's tier.

Note the storage regression: Team's 80 GB is less than an individual Max plan's 100 GB, and dramatically less than Generative's 2 TB. A team upgrading from one Generative subscription to three Team seats gains collaboration and loses 96% of its storage ceiling.

Enterprise is custom-priced with a minimum of 10 seats. The published inclusions are governance rather than capacity: SOC 2 and GDPR, SSO and SCIM, role-based access control, the ability to control access to specific models and agents, usage analytics and audit logs, a data privacy agreement, spend control for admins, onboarding and training, a dedicated success manager, Slack Connect with InVideo's team, and invoice or PO billing.

If "control access to specific models" or "spend control for admins" is on your requirements list, note that both are Enterprise-only — there is no way to cap what a Team seat spends on expensive models on the self-serve plans, which is a real risk when a single 4K Veo generation can consume 10+ credits.

What to Buy

• Evaluating the platform — Plus at $20 monthly. Do not commit annually before you know your monthly credit burn, because that burn is the only number that determines whether any of this is good value.
• One person publishing regularly — Generative annually at $2,000/yr is the cheapest credit on the platform ($0.208). Max annually at $1,000/yr if 390 credits genuinely covers you, but check against the unused-credit table first.
• A team of 3–8 — mix one Premium seat with Standard seats rather than buying uniform seats, and budget for the 25% credit surcharge and the 80 GB storage ceiling.
• Considering Elite for volume — reconsider. Buy Elite for 20x concurrency, 10 TB storage and 200 avatars. If credits are the reason, annual Generative is cheaper per credit.
• Lumpy output — smaller plan plus on-demand top-ups, because top-up credits last 12 months and plan credits last one billing period.

For the hands-on assessment of what these credits actually buy you in practice, read the InVideo review. For the ranked shortlist of what else does this job, see InVideo alternatives.

All InVideo figures verified against invideo.io/pricing and InVideo's help centre on 2026-07-30. Google Veo 3.1 list pricing from Google's published Gemini API pricing documentation, same date. InVideo states that model and agent prices are subject to change and that it may update credit costs without prior notice, so re-check before committing annually.