Soku AI
Turn Ad-Driven Traffic into Repeat Customers with AI-Powered Email & SMS
Klaviyo nurtures the visitors your ads bring in through personalized email, SMS, and WhatsApp flows. Connect it to Soku with a Klaviyo Private API Key and the Soku agent can read your Klaviyo data next to your ad performance.
Klaviyo at a Glance
Klaviyo is the leading B2C CRM and marketing automation platform, purpose-built for e-commerce. It unifies email, SMS, WhatsApp, and mobile push into a single data-driven platform with AI agents that automate content creation, customer support, and campaign optimization.
Core Capabilities
K:AI Marketing Agent
Describe your campaign goal in plain language and K:AI builds the entire automation — segments, triggers, email content, and SMS copy — in minutes.
Learns your brand voice and maintains consistency across all generated content.
K:AI Customer Agent
24/7 AI-powered customer support that answers questions, resolves issues, and recommends products based on browsing and purchase history.
Drives incremental revenue through personalized product suggestions in support conversations.
Behavioral Segmentation
Build real-time segments based on browsing behavior, purchase history, email engagement, SMS interactions, and custom events. Segments update dynamically.
Supports conditional splits, time-based triggers, and multi-step logic for complex audience targeting.
Predictive Analytics
Machine learning models predict customer lifetime value, churn risk, next order date, and expected spend — for every customer in your database.
Use predictions to prioritize ad spend on high-LTV lookalike audiences.
80+ Pre-Built Flows
Ready-to-activate automations for abandoned cart, welcome series, post-purchase, winback, price drop alerts, back-in-stock, and more.
Multi-Channel Messaging
Email, SMS, WhatsApp, and mobile push — all from one platform, sharing the same customer data and segmentation logic. No data silos.
160+ Email Templates
Drag-and-drop editor with dynamic product blocks, countdown timers, personalized recommendations, and one-click brand styling.
REST API & SDKs
Full REST API for profiles, events, campaigns, flows, segments, and metrics. Official SDKs for Python, Node.js, PHP, and Ruby.
OAuth and API key authentication. Sandbox mode for testing.
From Ad Click to Repeat Purchase in 4 Steps
Soku AI helps you run the ads. Klaviyo converts and retains the traffic they bring in. With Klaviyo connected, you can ask Soku about both in one place.
Soku Optimizes Your Ads
Soku AI identifies winning ad creatives, audiences, and placements across Meta, Google, and TikTok — driving high-intent traffic to your store.
Klaviyo Captures Every Visitor
Klaviyo tracks on-site behavior in real time — product views, cart additions, and purchases — and builds a profile for every visitor.
AI-Powered Flows Nurture Automatically
Abandoned carts, welcome series, post-purchase upsells, and winback campaigns trigger automatically based on each customer's behavior and predicted value.
Review Retention in Soku
Ask the Soku agent to pull Klaviyo campaign, flow, and revenue metrics through the Klaviyo API and read them alongside your ad results when you plan the next round of creative.
Built for E-Commerce Growth Teams
DTC Brands
Maximize customer lifetime value from every ad dollar spent. Convert first-time buyers into repeat customers with automated post-purchase flows.
Shopify Stores
Native Shopify integration syncs products, orders, and customer data in real time. Launch abandoned cart and browse abandonment flows in minutes.
Performance Marketers
Read Klaviyo's revenue and engagement metrics next to your ad reporting to judge which campaigns bring in customers who buy again.
Multi-Channel Retailers
Coordinate email, SMS, WhatsApp, and push notifications from one platform. Avoid message fatigue with intelligent channel orchestration.
E-Commerce Agencies
Manage email and SMS programs for multiple clients with portfolio-level reporting. Use AI agents to scale content production across accounts.
Subscription Brands
Reduce churn with predictive analytics that identify at-risk subscribers before they cancel. Trigger retention offers at the right moment.
What Soku AI Can Do with Klaviyo
Klaviyo connects to Soku through Composio with a Klaviyo Private API Key. Once it is connected, the Soku agent works with your Klaviyo account through the Klaviyo API.
Read Your Klaviyo Data
Ask the agent about your lists, segments, profiles, campaigns, flows, and metrics. It reads them from the Klaviyo API on demand, so answers reflect your live account.
Analyze Email Next to Ads
Ask the agent to compare Klaviyo engagement and revenue with your ad campaign results in the same conversation.
This is analysis you request in chat, not a built-in attribution model or automatic data sync.
Changes Wait for Your Approval
When a request would change something in Klaviyo, such as creating a list or editing a campaign, the agent proposes the change and runs it only after you approve it.
How to Connect Klaviyo
Connecting takes a couple of minutes and needs a Klaviyo Private API Key.
- 1
Open Integrations
In Soku, go to Settings → Integrations and search for "klaviyo".
- 2
Click Connect
Choose Klaviyo and click Connect. Only organization admins can add a connection.
- 3
Paste Your Private API Key
Create a Private API Key in your Klaviyo account settings under API keys, then paste it into the connection dialog.
- 4
Allocate It to a Brand
Assign the connection to the brand that should use it. The agent in that brand can then work with Klaviyo.
Klaviyo lets you limit what a Private API Key can access. The agent can only do what the key you paste allows.
Klaviyo Pricing
All features included on every paid plan. Pricing scales by active profile count, not by feature tier.
Platform Plans
| Plan | Price | Profiles | Includes |
|---|---|---|---|
| Free | $0/mo | Up to 250 | 500 emails/mo, 150 SMS credits, core features |
| From $20/mo | 500+ | 5,000 emails/mo, full segmentation & flows | |
| Email + SMS | From $35/mo | 500+ | 5,000 emails + 1,250 SMS credits |
| Enterprise | Custom | Custom | Dedicated support, custom integrations |
Scaling Reference
| Active Profiles | Email Plan | Email + SMS Plan |
|---|---|---|
| 1,000 | ~$30/mo | ~$45/mo |
| 5,000 | ~$100/mo | ~$120/mo |
| 25,000 | ~$400/mo | ~$425/mo |
| 100,000 | ~$1,000/mo | ~$1,050/mo |
How Klaviyo Compares
Klaviyo is purpose-built for e-commerce marketing automation with deep data integration and AI agents.
| Capability | Klaviyo | Mailchimp | Omnisend |
|---|---|---|---|
| E-Commerce Focus | Purpose-built | General marketing | E-commerce focused |
| AI Agents | K:AI Marketing + Customer | Basic AI content | Limited AI |
| Predictive Analytics | LTV, churn, next order | Basic predictions | Limited |
| SMS & WhatsApp | Native, unified data | SMS add-on | Native SMS |
| Segmentation Depth | Behavioral + predictive | Basic segments | Advanced segments |
| Shopify Integration | Deep native sync | Basic connector | Deep native sync |
| Free Tier | 250 profiles | 500 contacts | 250 contacts |
| Starting Price | $20/mo (500 profiles) | $13/mo (500 contacts) | $16/mo (500 contacts) |
Frequently Asked Questions
What is Klaviyo?
Klaviyo is a B2C CRM and marketing automation platform that combines email, SMS, WhatsApp, and mobile push into a single data-driven platform. It is purpose-built for e-commerce businesses and used by over 150,000 brands worldwide.
How does the Soku AI integration work?
Klaviyo connects to Soku through Composio with a Klaviyo Private API Key. An organization admin goes to Settings → Integrations, searches for "klaviyo", clicks Connect, pastes the key, and allocates the connection to a brand. The Soku agent in that brand can then read your Klaviyo data through the Klaviyo API, and any change it proposes in Klaviyo runs only after you approve it.
Does Soku sync Klaviyo segments to my ad accounts?
No. Soku does not export Klaviyo segments as ad audiences or run automatic attribution between Klaviyo and your ads. You can ask the agent to analyze Klaviyo and ad data side by side, and Klaviyo's own ad integrations remain available inside Klaviyo.
Is there a free plan?
Yes. Klaviyo's free plan supports up to 250 active profiles with 500 email sends and 150 SMS credits per month. It includes core features like segmentation, flows, and the AI agent.
How does pricing work?
Klaviyo charges based on active profile count, not feature tiers. All paid plans include the full feature set — segmentation, flows, AI agents, reporting, and API access. The Email plan starts at $20/month for 500 profiles.
What platforms does Klaviyo integrate with?
Klaviyo has 350+ native integrations including Shopify, WooCommerce, BigCommerce, Magento, Meta Ads, Google Ads, Stripe, and many more. Its REST API supports custom integrations with SDKs for Python, Node.js, PHP, and Ruby.
How is Klaviyo different from Mailchimp?
Klaviyo is purpose-built for e-commerce with deep behavioral segmentation, predictive analytics (LTV, churn risk), and native SMS/WhatsApp. Mailchimp is a general marketing platform better suited for non-e-commerce businesses. Klaviyo's AI agents can auto-generate entire campaign flows, while Mailchimp offers more basic AI content assistance.
Can Klaviyo help reduce customer acquisition cost?
Yes. By improving retention and repeat purchase rates, Klaviyo increases customer lifetime value — which effectively reduces your blended acquisition cost. Combined with Soku's ad optimization, you acquire better customers and keep them longer.
Does Klaviyo support SMS marketing?
Yes. Klaviyo offers native SMS and MMS marketing with two-way conversations, AI-powered FAQ handling, and smart send-time optimization. SMS shares the same customer data and segmentation as email, so you can coordinate cross-channel messaging without data silos.
Bring Your Klaviyo Data into Soku
Connect Klaviyo with a Private API Key and ask the Soku agent about your email and SMS performance next to your ads.