Soku AIAI Explainer Video Maker — Show the Step, Not the Slide
Most explainers fail in the same place: the script is clear, and then the visuals default to stock footage of a team high-fiving. This renders the specific scene your script is actually describing — the hand on the dial, the parcel leaving the depot, the empty desk at 6am — so the picture carries the argument instead of decorating it. It generates footage, not narration, not motion graphics and not a UI screencast.
How it works
Find the concrete noun in your abstract point
Every explainer beat has a physical version. 'Manual reconciliation is slow' is a pile of paper and a tired hand. 'Alerts arrive too late' is a phone lighting up in an empty room. Write the object and the action; the argument follows the picture.
Render one beat per shot
A script beat is a shot. Do not try to compress a before-and-after into one prompt — generate the 'before' and the 'after' separately so you control the cut between them, which is where the point actually lands.
Cut it against the voiceover
You get an MP4 per beat. Bring the shots into the Creatives canvas, lay them against your recorded or synthesised narration, and hold each shot only as long as the line it supports.
What teams use it for
Replace stock footage in a demand-gen explainer
Generic stock is the reason most B2B explainers feel interchangeable — every competitor is licensing from the same library. Rendering the specific scene your script describes makes the video look like it was made for this product, at a cost closer to stock than to a shoot.
Visualise a problem that happens somewhere you cannot film
Warehouses, clinical settings, factory floors and customer sites are slow to get access to and often impossible to film in. If the pain your product removes lives in one of those rooms, this is frequently the only practical way to show it.
Build the cold-audience version of a product video
A prospect who has never heard of the category will not sit through a UI walkthrough. Cutting a problem-first explainer that opens on the physical mess before the software appears gives paid social a top-of-funnel asset the product tour cannot serve.
One asset is a start. Soku takes it to launch.
Everything you make here lands in your Soku workspace, where the agent builds variants, assembles them into campaigns, and deploys to Meta, Google, and TikTok — then reports on what actually performed.
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