Upload the clip
Up to 15 seconds, any common video format. The whole clip is processed — there is no in/out range to set.
Burned-in text is the reason most reusable footage gets thrown away: a stale price, a hard-coded subtitle, a stock watermark, a legal super for a market you are no longer running in. Name the lettering and the model masks it across every frame and rebuilds what was behind it — so you keep the full frame instead of cropping to hide a corner.Burned-in text is the reason most reusable footage gets thrown away: a stale price, a hard-coded subtitle, a stock watermark, a legal super for a market you are no longer running in.
Up to 15 seconds, any common video format. The whole clip is processed — there is no in/out range to set.
Say what the text is and roughly where it sits: "the white subtitles at the bottom", "the watermark in the top-right corner". Position helps the model more than quoting the words does.
The text is tracked and painted out frame by frame, with the background reconstructed underneath. The result is a full-frame clip you can re-caption or re-price.
Use cases
Performance teams
A creative that beat the account average is usually retired for one reason: the offer is stamped into the pixels. Erase the old number and the winning edit, hook and pacing all survive into the new promotion.
Localization
Footage that arrives with English subtitles baked in cannot be dubbed for another market — the old line stays on screen under the new audio. Removing the lettering first is what makes the clip re-usable in every other language.
Social and UGC
Creator footage delivered with an app watermark is not a clean asset. Take the mark out rather than cropping in, which on a 9:16 clip costs you the top or bottom of the composition where the hook usually lives.