Soku AIWrite one shot, not the whole spot
Commercials are cut from shots. Describe a single one — subject, action, setting, light, lens behaviour. A prompt that tries to describe three cuts will render as one confused take.
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AI Commercial Generator Write the Spot, Get the Film
A commercial is a shot list with a point of view, not a prompt. Write it that way — who is in frame, what they are doing, where the light comes from, how the camera moves — and the model renders it. This produces the footage; it does not write your script, add a voiceover or cut a multi-shot spot together. Generate the hero shot here, then assemble.A commercial is a shot list with a point of view, not a prompt.
CommercialTVC
Three deliberate steps
Name the camera move and the light
Dolly in, slow orbit, handheld drift, locked off. Golden hour, overcast, hard key, practical lamps. These two choices do more for the commercial feel than any adjective about quality.
Assemble the cut
You get an MP4 per shot. Generate the two or three shots the spot needs, then bring them into the Creatives canvas to sequence, add your voiceover and lay in the endcard.
Use cases
Who reaches for this, and when
Pitch a concept before the production budget exists
Render the board as moving footage instead of stills. A client who can watch the idea approves a shoot faster than one reading a treatment.
Produce a CTV cutdown for a market that did not get a shoot
Original footage rarely covers every region. Generate a market-appropriate hero shot so the smaller market runs a real spot rather than a static end card.
Test three creative territories before committing
Warm domestic, cold cinematic, energetic outdoor — render one shot of each, run them as paid social pretests, and let the winner brief the actual production.
Questions before you run it
- Will it produce a finished 30-second commercial with voiceover and music?
- No, and any tool that claims to is overselling. This generates video footage from a description, up to 15 seconds per clip, with no script writing, no voiceover and no music bed. A finished commercial is several shots, an audio track and a cut. Use this for the shots, then assemble in the Creatives canvas or your editor.
- Can I put my real product or my real spokesperson in it?
- Not reliably. The model renders what your description implies, not a specific object or person it has never seen. It is strong for category-generic subjects, mood and camera language. If the spot must show your actual SKU with its real label, or a specific presenter, shoot that element and composite it, or start from a still using the image-to-video generator.
- How long can each shot be?
- Between 4 and 15 seconds. That covers a hero shot, an establishing shot or a full 15-second social cut. Cost scales with duration and resolution, and 480p runs at roughly half the credit rate of 720p — useful when you are exploring territories rather than producing the final render.
- What aspect ratios work for broadcast and CTV?
- 16:9 for CTV, YouTube and broadcast-style delivery, 9:16 for vertical placements, and 1:1 for feed. Choose the ratio before generating. Cropping a 16:9 render to 9:16 afterwards loses the composition the model built, which is the whole point of specifying the shot.
- Is it free?
- Generating requires a paid plan — Creator or higher. The Free plan does not include tool generation. Each render draws credits based on the duration and resolution you select, and the exact cost is shown before you run it.
