Blog
Insights, tutorials, and updates from the Soku AI team.

Paid Media Benchmarks by Industry: ROAS, CPA, CPC and CTR (2026)
A maintained reference table of paid media benchmarks by industry — CPC, CTR, conversion rate and cost per lead — where every number carries its source, date, sample size and comparability caveat. Plus an honest account of the figures we refused to publish.
15 min read · July 24, 2026

World Cup 2026 Ad Creative Playbook: AI Templates, Localization & Speed
World Cup 2026 AI ad creative playbook — 48 teams, 104 matches, $10.5B ad spend, and how AI-powered tools help brands produce, localize, and optimize ad creative at tournament speed.
14 min read · April 1, 2026

Why AI Ad Automation Tools Get Your Account Banned (And How to Prevent It)
AI ad tools are getting Facebook and Google Ads accounts permanently disabled. Learn how rate limit violations, unauthorized writes, and bot-like behavior trigger bans — and what a safer architecture looks like.
12 min read · March 27, 2026