Blog
Insights, tutorials, and updates from the Soku AI team.

TikTok Agentic Hub for AI Ads: What Marketers Should Know
TikTok Agentic Hub explained for marketers: how it relates to the TikTok Ads MCP Server, Ads Skills, Claude and ChatGPT workflows, and what teams should prepare before general availability.
8 min read · June 30, 2026

We Tested GPT-5.6 Sol for Ad Automation: What Actually Works
A GPT-5.6 Sol ad automation test for marketers: what works in diagnosis, creative fatigue analysis, budget planning, evidence handling, and approval-gated account changes.
9 min read · June 29, 2026

GPT-5.6 Sol vs GPT-5.5, Gemini, and Claude: Ranked by Ad Workflow Fit
GPT-5.6 Sol alternatives for ad workflows: compare GPT-5.6, GPT-5.5, Gemini, Claude, and fast small models by planning depth, tool use, speed, cost, and approval needs.
18 min read · June 29, 2026

Google Demand Gen Drop 2026: AI Marketing Guide for Ad Teams
A practical guide to Google's June 2026 Demand Gen Drop: what changed, why it matters for AI ad teams, and how to adapt creative, feed, audience, and measurement workflows.
30 min read · June 26, 2026

Gemini Browser-Agent Workflows for Ad Ops Teams
Five practical Gemini computer-use workflows for ad operations: landing-page QA, creative preview checks, reporting reconciliation, competitor research, and platform alert triage.
10 min read · June 25, 2026

Gemini Computer Use for AI Ad Ops: The Complete Guide
Gemini 3.5 Flash now has built-in computer use. Here is how ad teams should use browser agents for QA, reporting, launch checks, and safe AI ad operations.
13 min read · June 25, 2026

Gemini Computer Use Safety: Prompt Injection Rules for Ad Teams
Gemini computer use introduces browser-agent power and prompt-injection risk. Here is the safety model ad teams need before agents touch platform UIs.
9 min read · June 25, 2026

Ask Ad Manager: What Google's New AI Agent Means for Ad Teams
Google's Ask Ad Manager is a Gemini-built AI agent for publisher ad operations. Here is what it changes for reporting, troubleshooting, and the next wave of ad-platform agents.
13 min read · June 23, 2026

Google Ad Manager MCP Server: What Publishers Should Prepare Now
Google says Ad Manager developer tools, including REST APIs and an MCP server, are coming later in 2026. Here is the operating model publishers should prepare before the tools arrive.
7 min read · June 23, 2026

We Tested Gemma 4 12B for Ad Automation - What Actually Works
A practical Gemma 4 12B ad automation test: where it works for creative QA and variant briefs, where it fails on causality, and how to use it safely with Soku.
8 min read · June 22, 2026

Gemma 4 12B vs Alternatives, Ranked by Setup Time
A setup-time ranking for Gemma 4 12B versus hosted frontier models, larger local open models, and custom multimodal stacks for AI marketing teams.
17 min read · June 22, 2026

The AI Ads Agency Tech Stack: The Tools You Actually Need in 2026
A buyer's guide to the lean, four-layer tech stack an AI ads agency actually needs in 2026 — creative, ad-platform automation, analytics, and ops — plus where an AI agent replaces a seat so output scales with software, not headcount.
11 min read · June 17, 2026