Blog
Insights, tutorials, and updates from the Soku AI team.

Claude Sonnet 5 for AI Marketers: Agentic Ads, Pricing, and Workflow Guide
Claude Sonnet 5 is Anthropic's most agentic Sonnet model yet. Here is what it changes for marketing teams running Meta, Google, TikTok, reporting, and creative workflows.
25 min read · July 1, 2026

Claude Sonnet 5 vs Opus 4.8 for Marketing Agents
Claude Sonnet 5 vs Opus 4.8 for marketing agents: when to use Sonnet 5 for daily ad workflows, when to escalate to Opus, and how pricing changes the routing decision.
11 min read · July 1, 2026

TikTok Agentic Hub for AI Ads: What Marketers Should Know
TikTok Agentic Hub explained for marketers: how it relates to the TikTok Ads MCP Server, Ads Skills, Claude and ChatGPT workflows, and what teams should prepare before general availability.
8 min read · June 30, 2026

We Tested GPT-5.6 Sol for Ad Automation: What Actually Works
A GPT-5.6 Sol ad automation test for marketers: what works in diagnosis, creative fatigue analysis, budget planning, evidence handling, and approval-gated account changes.
9 min read · June 29, 2026

GPT-5.6 Sol vs GPT-5.5, Gemini, and Claude: Ranked by Ad Workflow Fit
GPT-5.6 Sol alternatives for ad workflows: compare GPT-5.6, GPT-5.5, Gemini, Claude, and fast small models by planning depth, tool use, speed, cost, and approval needs.
18 min read · June 29, 2026

Google Demand Gen Drop 2026: AI Marketing Guide for Ad Teams
A practical guide to Google's June 2026 Demand Gen Drop: what changed, why it matters for AI ad teams, and how to adapt creative, feed, audience, and measurement workflows.
30 min read · June 26, 2026

Gemini 3.5 Computer Use Setup Guide for Ad Teams
A practical setup guide for using Gemini 3.5 Flash computer use in ad operations: browser loop, screenshots, allowed actions, logging, and human approval gates.
10 min read · June 25, 2026

Gemini Browser-Agent Workflows for Ad Ops Teams
Five practical Gemini computer-use workflows for ad operations: landing-page QA, creative preview checks, reporting reconciliation, competitor research, and platform alert triage.
10 min read · June 25, 2026

Gemini Computer Use for AI Ad Ops: The Complete Guide
Gemini 3.5 Flash now has built-in computer use. Here is how ad teams should use browser agents for QA, reporting, launch checks, and safe AI ad operations.
13 min read · June 25, 2026

Gemini Computer Use Safety: Prompt Injection Rules for Ad Teams
Gemini computer use introduces browser-agent power and prompt-injection risk. Here is the safety model ad teams need before agents touch platform UIs.
9 min read · June 25, 2026

YouTube Shorts vs TikTok: How the AI Features Compare for Creators (2026)
Compare how AI features enhance YouTube Shorts versus TikTok for creators and ad teams — generation, editing, captions, and reach tools side by side, plus Instagram Reels, the MRC brand-safety accreditation context, and the measurement that makes Shorts budget defensible.
36 min read · June 24, 2026

Ask Ad Manager: What Google's New AI Agent Means for Ad Teams
Google's Ask Ad Manager is a Gemini-built AI agent for publisher ad operations. Here is what it changes for reporting, troubleshooting, and the next wave of ad-platform agents.
13 min read · June 23, 2026