Soku AI

Blog

Insights, tutorials, and updates from the Soku AI team.

Google Ad Manager MCP Server: What Publishers Should Prepare Now
AI & Marketing

Google Ad Manager MCP Server: What Publishers Should Prepare Now

Google says Ad Manager developer tools, including REST APIs and an MCP server, are coming later in 2026. Here is the operating model publishers should prepare before the tools arrive.

7 min read · June 23, 2026

We Tested Gemma 4 12B for Ad Automation - What Actually Works
AI & Marketing

We Tested Gemma 4 12B for Ad Automation - What Actually Works

A practical Gemma 4 12B ad automation test: where it works for creative QA and variant briefs, where it fails on causality, and how to use it safely with Soku.

8 min read · June 22, 2026

Gemma 4 12B vs Alternatives, Ranked by Setup Time
AI & Marketing

Gemma 4 12B vs Alternatives, Ranked by Setup Time

A setup-time ranking for Gemma 4 12B versus hosted frontier models, larger local open models, and custom multimodal stacks for AI marketing teams.

17 min read · June 22, 2026

The AI Ads Agency Tech Stack: The Tools You Actually Need in 2026
AI & Marketing

The AI Ads Agency Tech Stack: The Tools You Actually Need in 2026

A buyer's guide to the lean, four-layer tech stack an AI ads agency actually needs in 2026 — creative, ad-platform automation, analytics, and ops — plus where an AI agent replaces a seat so output scales with software, not headcount.

11 min read · June 17, 2026

ChatGPT Ads Conversion Tracking: Set Up User Objects for Accurate Matching
AI & Marketing

ChatGPT Ads Conversion Tracking: Set Up User Objects for Accurate Matching

OpenAI is updating ChatGPT Ads conversion tracking to use provided user objects for more accurate matching. Here is what user objects are, why hashed first-party identifiers raise match rates, and how to implement and verify them.

11 min read · June 17, 2026

How to Create ChatGPT Ads Campaigns From Product Feeds
AI & Marketing

How to Create ChatGPT Ads Campaigns From Product Feeds

OpenAI's Ads Manager now ingests product feeds and lets you build campaigns straight from your catalog. Here is the step-by-step walkthrough — feed requirements, ingestion, Product Feed campaign setup, and how an AI agent keeps creative fresh at scale.

11 min read · June 17, 2026

How to Get Your First 10 Clients for an AI Ads Agency
AI & Marketing

How to Get Your First 10 Clients for an AI Ads Agency

A concrete client-acquisition playbook for a brand-new AI ads agency — positioning, a tight target list, the paid-audit-to-retainer motion, outbound templates that work, and how to avoid spray-and-pray. Zero to your first ten clients.

12 min read · June 17, 2026

How to Price an AI Ads Agency (Pricing Models + Margins)
AI & Marketing

How to Price an AI Ads Agency (Pricing Models + Margins)

How to price an AI ads agency with real numbers: flat retainer ranges, percentage of ad spend, hybrid base-plus-bonus, value-based logic, and the margin advantage that lets an AI-agent agency price below incumbents and still keep more.

12 min read · June 17, 2026

How to Start an AI Ads Agency in 2026: The Complete Playbook
AI & Marketing

How to Start an AI Ads Agency in 2026: The Complete Playbook

A practical, operator-grade playbook for starting an AI ads agency in 2026 — the new ad-platform landscape, the AI-agent operating model that changes your margins, niche, offers, stack, pricing, and your first clients.

16 min read · June 17, 2026

How to Start a ChatGPT Ads Agency in 2026 (Step-by-Step Setup)
AI & Marketing

How to Start a ChatGPT Ads Agency in 2026 (Step-by-Step Setup)

A step-by-step setup guide on how to start a ChatGPT Ads agency in 2026 — account setup, the campaign workflow, how an AI agent runs execution, pricing, and the honest limits of a beta surface.

9 min read · June 17, 2026

AI Media Buyer Cost vs an Agency: The Real 2026 Math
AI & Marketing

AI Media Buyer Cost vs an Agency: The Real 2026 Math

What does an AI media buyer actually cost versus an agency? A worked 2026 model comparing agency retainers, an in-house buyer plus tools, and an AI agent — with fully-loaded monthly costs and a break-even framing at $30K and $100K in ad spend.

11 min read · June 16, 2026

AI Media Buyer: The Complete 2026 Guide
AI & Marketing

AI Media Buyer: The Complete 2026 Guide

A practical 2026 buyer's guide to AI media buyers — what they are, how the operating loop actually works, the tool landscape, real costs and ROI, and when to keep a human in the loop.

21 min read · June 16, 2026

Explore More Resources